Emerging Wine Trends for 2020

An industry that was once very classic or traditional must now adapt to value-oriented customers desiring ethically-minded products. Here are some of the biggest trends we will see this year.

As more and more adults try to reduce their alcohol intake and take charge of their overall wellness, expect to see lower alcohol and lower-calorie wines on the market. Low alcohol means less than 13% ABV.

While wine in a bottle is not disappearing any time soon, the alternative to purchase it in a can is becoming increasingly popular. Wine in a can is perfect for those who want to take wine on-the-go as it is lighter to carry and will not shatter when dropped.

In addition to the can, look for wine in creative packaging that seeks to reduce the carbon footprint of the consumer such as Tetra Pak and single-serving containers.

Buyers now want to know exactly how their wine was produced and who was producing it, favoring wineries with sustainable practices, happy employees, and female owners.

Building on the desire for ethically produced wines, more wines will be labeled “natural”, which is a very broad (and sometimes controversial) term. It can mean that the winemaker used fewer additives and/or used stricter organic or biodynamic farming practices.

Vinotemp’s WineSteward™ dispenses wine-by-the-glass and preserves it for weeks

This is by no means a new trend, but one that is continuing to evolve. As new methods of preservation are introduced year after year, enjoy high-end wine by the glass while truly preserving its freshness becomes increasingly feasible.

In states where it is legal, expect to see more wine that is cannabis-infused. In many areas, cannabis and alcohol cannot be sold under the same roof, so wine infused with cannabis will have 0% alcohol content.

Which of these trends are you looking forward to trying? Comment below and let us know.